Listening to NPR while I was doing my morning bathroom routine earlier today, my attention was caught by a conversation with the author of a new book called The Baseball Codes that’s all about the official and unofficial rules, regulations, and codes of etiquette involved in baseball. While I’m not generally a sports fan, I do have a soft spot for baseball, and have fond memories of watching ball games on television with my grandfather when I’d be at their house during the summer.
I miss those summers.
In any case, when it comes to marketing books, one of my favorite promotional products isn’t really a tangible product at all, but the book trailer. So, here’s the book trailer for The Baseball Codes, by Jason Turbow: